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Publications & Resources
Scearce Market Development Publications

White Paper: Understanding SMB Buyers In A Downturn 
(View as PDF) | (View as Web Page)

White Paper: How to increase demand for medical devices in today's changing and challenging market
(View as PDF)


SMD Blog: The Lord of The Leads

Methodology: Lead Management Continuum View as Web Page

Recommended Reading

Ending the War Between Sales and Marketing (Harvard Business Review)